5 Clean and Eco-Friendly Household Brands for a Healthier Home
Creating a toxin-free home starts with the products you use every day—from cleaning supplies to laundry detergent and kitchen essentials. Many conventional household products contain harsh chemicals, synthetic fragrances, and endocrine disruptors that can negatively impact your health and the environment. At Purely Well, we believe that keeping your home clean shouldn’t come at the cost of your well-being. That’s why we’ve rounded up five eco-friendly household brands that prioritize non-toxic ingredients, sustainability, and effectiveness.
5/8/20243 min read
Level Up Your Healthy Home
Creating a toxin-free home starts with the products you use every day—from cleaning supplies to laundry detergent and kitchen essentials. Many conventional household products contain harsh chemicals, synthetic fragrances, and endocrine disruptors that can negatively impact your health and the environment.
At Purely Well, we believe that keeping your home clean shouldn’t come at the cost of your well-being. That’s why we’ve rounded up five eco-friendly household brands that prioritize non-toxic ingredients, sustainability, and effectiveness.
1. Branch Basics – Plant-Based Cleaning for Every Surface
If you’re looking for one all-purpose cleaning solution, Branch Basics is a game-changer. Their concentrate-based system allows you to create a variety of cleaning products—all-purpose spray, glass cleaner, hand soap, and even laundry detergent—by simply diluting their multi-use concentrate.
🌿 Why We Love It:
✔ Made with plant-based, biodegradable ingredients
✔ Fragrance-free, hypoallergenic, and safe for sensitive skin
✔ Refillable bottles reduce plastic waste
✨ Must-Try Product: The Starter Kit – A one-time purchase that replaces dozens of cleaning products in your home.
2. Blueland – Zero-Waste Cleaning Tablets
Blueland is revolutionizing home cleaning with plastic-free cleaning tablets that you dissolve in water to create powerful, non-toxic cleaners. Their mission is to eliminate single-use plastic waste while keeping your home safe from harmful chemicals.
🌿 Why We Love It:
✔ No synthetic fragrances, ammonia, or parabens
✔ Reusable glass bottles with refillable tablets
✔ Certified cruelty-free and Climate Neutral Certified
✨ Must-Try Product: The Clean Essentials Kit – Includes all-purpose cleaner, bathroom cleaner, glass cleaner, and foaming hand soap in tablet form.
3. Grove Collaborative – Your One-Stop Shop for Green Living
Grove Collaborative is a subscription-based marketplace offering a curated selection of natural, non-toxic home and personal care products. They source from eco-friendly brands and ensure that all products meet their strict "Beyond Plastic" sustainability goals.
🌿 Why We Love It:
✔ Offers a wide range of sustainable household brands
✔ Carbon-neutral shipping and plastic-free by 2025
✔ Non-toxic, biodegradable, and cruelty-free formulas
✨ Must-Try Product: Grove Co. Refillable Cleaning System – Refillable spray bottles with natural, concentrated cleaners that reduce waste and save money.
4. Dropps – Non-Toxic Laundry Dishwashing Pods
Say goodbye to harsh chemical-laden laundry detergents and hello to Dropps! Their eco-friendly detergent pods are free from phosphates, dyes, and synthetic fragrances, making them gentle on your clothes and skin while being tough on stains.
🌿 Why We Love It:
✔ No artificial dyes, phosphates, or synthetic fragrances
✔ Plastic-free, compostable packaging
✔ Available for laundry, dishwashing, and fabric softening
✨ Must-Try Product: Sensitive Skin & Baby Laundry Pods – Fragrance-free and dermatologist-approved, perfect for delicate skin.
5. Tru Earth – Ultra-Concentrated, Eco-Friendly Laundry Strips
Tru Earth is an innovative brand that replaces bulky plastic detergent bottles with ultra-concentrated laundry strips that dissolve in water. These lightweight, zero-waste detergent sheets are just as effective as traditional detergents but without the harmful chemicals and excess packaging.
🌿 Why We Love It:
✔ Biodegradable, hypoallergenic, and free from parabens & phosphates
✔ Dissolves in hot or cold water for an energy-efficient clean
✔ Plastic-free and lightweight (great for travel, too!)
✨ Must-Try Product: Tru Earth Eco-Strips – A pre-measured strip of laundry detergent that eliminates the need for measuring cups and plastic waste. Comes in 6 scent varieties!
Why Switch to Non-Toxic Household Products?
Many conventional household products contain toxic chemicals like ammonia, chlorine, and synthetic fragrances that can irritate the skin, trigger allergies, and even impact indoor air quality. By switching to eco-friendly and non-toxic alternatives, you can:
✅ Improve indoor air quality and reduce allergens
✅ Protect your family and pets from harmful chemicals
✅ Reduce plastic waste and make a positive impact on the environment
✅ Save money with refillable, concentrated, and multi-purpose products
At Purely Well, we’re committed to making non-toxic, sustainable living easy and accessible. These brands provide safe, effective, and environmentally responsible products that align with a healthier, toxin-free lifestyle.
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